Skeptical View on Elf Beauty's Namesake Product
2 months ago
"And one more you want to squeeze in. All right, I'll do Elf Beauty. Okay, Elf, because it's down 21%. Earning sales outlooks fell short, right? So they're positive about the sales growth because they just acquired road. Right. That's Hailey Bieber's beauty brand. But they're still skeptical about the namesake product, the elf beauty that you see in a CVS pharmacy or whatever. They're kind of skeptical about that."
The commentary on Elf Beauty (ELF) notes that the stock is down 21% with earning sales outlooks that missed expectations. While the acquisition of the Road brand is seen as a positive for sales growth, there is significant skepticism regarding the performance of its namesake product.
Scores
Alpha Potential
6.0/10
Novelty
6.0/10
Credibility
7.0/10
Timeliness
6.0/10
Overall
6.0/10
Sentiment
Bearish
Conviction
Medium
Tier
Company Commentary
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Episode Information
Episode:
Snap Soars on Perplexity Partnership; Duolingo Falls on Results | Stock Movers
Source:
Stock Movers
Published:
November 6, 2025
Idea Type:
Company Opinion