H&M Rebounds on Strong Margins and Refocused Brand

about 1 month ago

Chloe Malay

"H&M showing a rebound and rebuilding its confidence. Margins and profit for H&M were way ahead of expectations, actually. And so the market was very, very happy about that. And shares really shot up this morning."

H&M has delivered strong margins and profit that exceeded expectations, driven by tight cost control and a renewed focus on its core brand with boosted advertising efforts. The second consecutive quarter of beating expectations is seen as a positive catalyst for the stock.

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